AI Agency Frankfurt - Artificial Intelligence (AI)

Artificial Intelligence

AI Agency Frankfurt

AI is already transforming many industries, and its impact continues to grow.

How to Get the Most Out of AI (Prompting 😀)

  • Role: Tell the AI who it should be: “You are an experienced…”
  • Task: Give it a clear instruction: “Please help me with…”
  • Context: Explain your goal: “I want to…”
  • Example: Provide a reference point: “Use this example as a guide…”
  • Tone: Set the right mood—formal, casual, or creative: “The tone should be…”
  • Target Audience: Define who you want to reach: “My target audience is…”

AI Tools We Use

OpenAI ChatGPT-4x

We’re successfully experimenting with the latest version. We can now develop our own chatbots and AI models that leverage generative AI—meaning they can process external data and continue learning over time.

Gemini Advanced by Google

The latest Gemini model delivers impressive results. It integrates external data seamlessly, making it easy to generate high-quality content and workflows. We use it both internally and for our clients.

ClaudeAI by Anthropic

Claude by Anthropic offers not only efficiency and security but also stands out with its exceptional adaptability. Especially in online marketing. Its ability to process complex queries in natural language with precision makes it a valuable tool for many businesses. In fact, we are seeing more and more companies in Frankfurt adopting this AI tool.

Claude can analyze large volumes of text in a more comprehensible way, enabling targeted ad campaigns, personalized content, and effective customer communication. Companies use it strategically for data-driven marketing, optimizing advertisements, and gaining deeper insights into customer behavior while improving automated marketing processes.

Thanks to cutting-edge algorithms, it can detect subtle differences in texts, allowing content to be tailored to specific target groups. One major advantage over other AI models is its strong focus on ethical and security-related aspects, which is particularly important for data protection regulations and legally compliant marketing strategies.

AI Agents in Marketing

AI agents are playing an increasingly important role in online marketing. They take over tasks that used to be done manually, making marketing processes faster and more efficient. An AI agent can send personalized emails, optimize social media campaigns, and even interact with customers in real time.

Companies use them to deliver ads more precisely and automatically tailor content to user behavior.

By continuously learning, AI agents are getting better at recognizing patterns and providing recommendations. They analyze massive amounts of data, helping businesses identify trends early. This is a clear advantage for companies that rely on data-driven marketing. They also make marketing budgets more efficient by reducing wasted spend and targeting the right audiences more precisely. AI agents are no longer just a glimpse of the future—they have already become an essential part of successful marketing strategies.

SWOTBOT – AI-Powered SWOT Analysis

This AI tool helps create high-quality SWOT analyses by automating the process:

  • Strengths
  • Weaknesses
  • Opportunities
  • Threats

With generative AI, businesses can analyze workflows and processes more efficiently, leading to better strategic decisions.

AI in Swiss Education

In Switzerland, the success rate for high school graduates was increased from 30% to 95%. Due to a shortage of teachers, all students were provided with an AI tutor for their respective subjects. The AI adapts to each student’s individual needs and automatically remembers their challenges. This significantly improves study sessions and leads to greater learning success.

Another area where AI is making an impact is online marketing. Whether it’s search engine optimization or search engine marketing, many fields can benefit from artificial intelligence.

AI in SEO & Digital Marketing

AI is reshaping search engine optimization (SEO) and search engine marketing (SEM).

For example, you can ask ChatGPT to:
“Write a 1000-character text using these keywords about this topic…”

This makes high-volume content production for SEO easier than ever. But is that enough?

The real challenge is knowing how to use AI effectively.
SEO content still needs to be unique and valuable. Simply generating AI-written text won’t guarantee long-term SEO success—human oversight is essential.

Preventing AI from Scraping Your Website

It’s now possible to block AI models like ChatGPT from crawling website content. Here’s how:

# Block ChatGPT-Users from accessing via browsing plugin
User-agent: ChatGPT-User
Disallow: /# Block OpenAI’s training data web crawler from accessing
User-agent: GPTBot
Disallow: /

AI Consulting in Frankfurt

Whatever your goals, our AI Agency in Frankfurt helps you integrate AI solutions that drive real results.

50% of AI-Generated Answers Are Wrong

A 2024 study by Purdue University found that 50% of AI-generated programming answers were incorrect. GPT-3 often misled users by producing responses that appeared correct but contained critical errors.

This highlights the importance of human verification when using AI for technical or fact-based tasks.

The Key to AI Success: Data Quality

AI isn’t just about size—it’s about the quality of its training data.

A great example is Microsoft’s Phi-1 model, which is trained using high-quality textbook-style data. This approach, detailed in the research paper “Textbooks Are All You Need” (source), highlights the importance of data preparation in building reliable AI systems.

AI Ethics & Safety Rules

  1. AI must not harm humanity or allow harm through inaction.
  2. AI must not harm an individual or allow harm through inaction.
  3. AI must obey human commands unless they conflict with the first rule.
  4. AI must protect its own existence unless doing so conflicts with the first or second rule.

(Adapted from Isaac Asimov’s “Revised Laws of Robotics,” updated by Jörg Stark, Frankfurt, 21.03.2023)

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