online digital x logo

Data Protection Declaration

Data processing and legal basis

Responsible:

Company: Online Digital X GmbH & Co. KG
Street: Westhafenplatz 1
Zip, City, Country: 60327, Frankfurt, Deutschland
Register-No. HRB: 119626 / HRA: 51409
Managing Director: Jörg Stark
Phone: 069/710456288
E-Mail-Address: stark@online-digitalx.de

Data Protection Officer:

Name: Lev Tseytlin
Street:  Westhafenplatz 1
Zip, City, Country: 60327, Frankfurt, Deutschland
Phone: 069/710456284
E-Mail-Address: lev@online-digitalx.de

Date: 02.05.2018

  1. Basic information on data processing and legal basis
    1. This data protection declaration clarifies the type, scope and purpose of the processing of personal data within our online offer and the websites, functions and contents connected with it (hereinafter jointly referred to as “online offer” or “website”). The data protection declaration applies regardless of the domains, systems, platforms and devices (e.g. desktop or mobile) on which the online offer is executed.
    2. For the terms used, such as “personal data” or their “processing”, we refer to the definitions in Article 4 of the Basic Data Protection Regulation (DSGVO).
    3. In addition to the information provided in the context of this online offer via the website of Online Digital X, data of a potential customer will be sent to the info@online-digitalx.de e-mail address via the contact form. The name and e-mail address will be recorded. Further data such as telephone number, website and address can be sent to us voluntarily by the user. No cookie is set.
    4. The term ‘users’ covers all categories of data subjects. They include our business partners, customers, interested parties and other visitors to our online offer. The terms used, e.g. “user”, are to be understood in a gender-neutral way.
    5. We process personal data of users only in compliance with the relevant data protection regulations. This means that user data will only be processed if legal permission has been granted. This means, in particular, if the data processing is necessary for the provision of our contractual services (e.g. processing of orders) and online services, or is required by law, the consent of the users is present, as well as on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation and security of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO, in particular in the measurement of reach, the creation of profiles for advertising and marketing purposes as well as the collection of access data and the use of third-party services.
    6. We would like to point out that the legal basis of the consent is Art. 6 para. 1 lit. a. and Art. 7 DSGVO, the legal basis for processing for the purpose of fulfilling our services and implementing contractual measures is Art. 6 para. 1 lit. b. DSGVO, the legal basis for processing for the fulfilment of our legal obligations Art. 6 para. 1 lit. c. DSGVO, and the legal basis for processing to safeguard our legitimate interests Art. 6 para. 1 lit. f. DSGVO is.
  2. Security measures
    1. We take organisational, contractual and technical security measures in accordance with the state of the art to ensure that the provisions of the data protection laws are complied with and thus to protect the data processed by us against accidental or intentional manipulation, loss, destruction or access by unauthorised persons.
    2. The security measures include in particular the encrypted transmission of data between your browser and our server via an SSL certificate from Domainfactory.
  3. Passing on of data to third parties and third-party providers
    1. Data will only be passed on to third parties within the framework of the legal requirements. We will only pass on user data to third parties if this is necessary for contractual purposes, e.g. on the basis of Art. 6 Para. 1 lit. b) DSGVO or on the basis of justified interests in accordance with Art. 6 Para. 1 lit. f. DSGVO in the economic and effective operation of our business.
    2. Data will only be passed on to third parties within the framework of the legal requirements. We will only pass on user data to third parties if this is necessary for contractual purposes, e.g. on the basis of Art. 6 Para. 1 lit. b) DSGVO or on the basis of justified interests in accordance with Art. 6 Para. 1 lit. f. DSGVO in the economic and effective operation of our business.
    3. If, in the context of this data protection declaration, content, tools or other means are used by other providers (hereinafter jointly referred to as “third-party providers”) and their registered office is located in a third country, it must be assumed that a data transfer to the countries in which the third-party providers are based is taking place. Third countries are countries in which the DSGVO is not a directly applicable law, i.e. generally countries outside the EU or the European Economic Area. Data is transferred to third countries either if there is an appropriate level of data protection, user consent or other legal permission.
  4. Contact
    1. When contacting us (via contact form or e-mail), the user’s details are processed for the purpose of handling the contact request and its processing in accordance with Art. 6 Para. 1 lit. b) DSGVO.
    2. The user data can be entered in our project management tool Wrike
    3. We use the project management tool Wirke, 10 Almaden Blvd Floor 10, Suie 1000, San Jose, CA 95113, USA) based on our legitimate interests (efficient and fast processing of user requests). For this purpose, we have concluded a so-called Business Subscription Licenses with Wrike, in which Wrike undertakes to process the user data only according to our instructions and to comply with the EU data protection level. Furthermore, Help Scout is certified under the Privacy-Shield Agreement and thus offers an additional guarantee to comply with the European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000KzX1AAK&status=Active). ISO 27001 certified, at least annual audit, Privacy Shield, U.S. compliant SSAE 16 Type II
  5. Comments and contributions
    1. If users leave comments or other contributions, their IP addresses will be deleted on the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO for 7 days.
    2. This is done for our safety in case someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case we can be prosecuted ourselves for the comment or contribution and are therefore interested in the identity of the author.
  6. Collection of access data and log files
    1. On the basis of our legitimate interests within the meaning of Art. 6 para. 1 lit. f. DSGVO, we collect data about every access to the server on which this service is located (so-called server log files). The access data includes the name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, the user’s operating system, referrer URL (the previously visited site), IP address and the requesting provider.
    2. For security reasons (e.g. for the investigation of abuse or fraud), log file information is stored for a maximum of seven days and then deleted. Data whose further storage is required for evidence purposes is excluded from deletion until the respective incident has been finally clarified.
  7. Cookies & range measurement
    1. Cookies are information that is transferred from our web server or web servers of third parties to the web browsers of the users and stored there for later retrieval. Cookies cannot be files or other types of information storage.
    2. We use “session cookies”, which are only stored for the duration of the current visit to our website. A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. In addition, a cookie contains information about its origin and the storage period. These cookies cannot store any other data. Session cookies are deleted when you have finished using our online services and, for example, log out or close the browser.
    3. Users will be informed about the use of cookies in the context of pseudonymous range measurement within the scope of this data protection declaration.
    4. If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
    5. You may opt-out of the use of cookies for audience measurement and advertising purposes by visiting the opt-out page of the Network Advertising Initiative (http://optout.networkadvertising.org/) and additionally the US website (http://www.aboutads.info/choices) or the European
      website  (http://www.youronlinechoices.com/uk/your-ad-choices/) disagree.
  8. Google Analytics
    1. On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO) Google Analytics, a web analysis service of Google Inc. (“Google”). Google uses cookies. The information generated by the cookie about the use of the website by the user is usually transferred to a Google server in the USA and stored there.
    2. Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
    3. Google will use this information on our behalf to evaluate the use of our website by users, to compile reports on the activities within this website and to provide us with further services associated with the use of this website and the Internet. In doing so, pseudonymous user profiles of the users can be created from the processed data.
    4. We use Google Analytics in order to display the advertisements placed within advertising services of Google and its partners only to those users who have also shown an interest in our online offer or who show certain characteristics (e.g. interests in certain topics or products, which are determined on the basis of the websites visited), which we transmit to Google (so-called “remarketing” or “Google Analytics Audiences”). With the help of remarketing audiences, we also want to ensure that our advertisements correspond to the potential interest of the users and do not appear annoying.
    5. We only use Google Analytics with activated IP anonymisation. This means that the IP address of users is shortened by Google within member states of the European Union or in other states that are party to the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transferred to a Google server in the USA and shortened there.
    6. The IP address transmitted by the user’s browser is not combined with other data from Google. Users can prevent the storage of cookies by adjusting their browser software accordingly; users can also prevent the collection of data generated by the cookie and related to their use of the online offer to Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link http://tools.google.com/dlpage/gaoptout?hl=de.
    7. You can find further information on data use by Google, setting and objection possibilities on the websites of Google: https://www.google.com/intl/de/policies/privacy/partners  (“Data use by Google when you use websites or apps of our partners”), http://www.google.com/policies/technologies/ads(“Data use for
      Advertising”), http://www.google.de/settings/ads (“Manage information that Google uses to serve ads to you”).
  9. Google-Re/Marketing-Services
    1. On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO) the marketing and remarketing services (in short “Google Marketing Services”) of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, (“Google”).
    2. Google is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
    3. Google’s marketing services allow us to better target ads for and on our website to show users only ads that potentially match their interests. For example, if a user is shown ads for products that they have been interested in on other websites, this is called “remarketing”. For these purposes, when you access our and other websites on which Google marketing services are active, Google will execute code directly by Google and (re)marketing tags (invisible graphics or code, also known as “web beacons”) will be embedded in the website. With their help, an individual cookie, i.e. a small file, is stored on the user’s device (instead of cookies, comparable technologies can also be used). The cookies can be set by various domains, including google.com, doubleclick.net, invitemedia.com, admeld.com, googlesyndication.com or googleadservices.com. This file records which websites the user has visited, what content he is interested in and which offers he has clicked on, as well as technical information on the browser and operating system, referring websites, visiting time and other information on the use of the online offer. The IP address of the user is also recorded, whereby we inform within the framework of Google Analytics that the IP address is shortened within member states of the European Union or in other states that are party to the Agreement on the European Economic Area and only in exceptional cases is it transferred in full to a Google server in the USA and shortened there. The IP address is not merged with user data within other Google offers. Google may also combine the above-mentioned information with information from other sources. If the user subsequently visits other websites, the ads tailored to his interests can be displayed.
    4. User data is processed pseudonymously within the framework of Google marketing services. This means that Google does not store and process e.g. the name or e-mail address of the users, but processes the relevant data cookie-related within pseudonymous user profiles. I.e. from Google’s point of view, the ads are not managed and displayed for a specifically identified person, but for the cookie holder, regardless of who that cookie holder is. This does not apply if a user has expressly permitted Google to process the data without this pseudonymisation. The information collected by Google marketing services about users is transmitted to Google and stored on Google’s servers in the USA.
    5. The Google marketing services we use include the online advertising program “Google AdWords”. In the case of Google AdWords, each AdWords customer receives a different “conversion cookie”. Cookies can therefore not be tracked through the websites of AdWords customers. The information collected through the cookie is used to compile conversion statistics for AdWords customers who have opted in to conversion tracking. AdWords customers are told the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users.
    6. We may include third-party ads based on the Google marketing service “DoubleClick”. DoubleClick uses cookies to enable Google and its partner sites to serve ads based on users’ visits to this site or other sites on the Internet.
    7. We can integrate third-party advertisements on the basis of the Google marketing service “AdSense”. AdSense uses cookies to enable Google and its partner websites to serve ads based on users’ visits to this website or other websites on the Internet.
    8. We can also use the “Google Optimizer” service. Google Optimizer allows us to track how various changes to a website (e.g. changes to input fields, design, etc.) affect the website within the framework of so-called “A/B testing”. For these test purposes, cookies are stored on the users’ devices. Only pseudonymous user data is processed.
    9. Furthermore, we may use the “Google Tag Manager” to integrate and manage the Google analysis and marketing services into our website.
    10. For more information about Google’s use of data for marketing purposes, please visit the overview page: https://www.google.com/policies/technologies/ads, Google’s privacy policy is available at https://www.google.com/policies/privacy.
    11. If you wish to opt out of receiving interest-based advertising through Google marketing services, you can use Google’s preference and opt-out options
      use: http://www.google.com/ads/preferences.
  10. Facebook Social Plugins
    1. On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO) Social Plugins (“Plugins”) of the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”). The Plugins can display interaction elements or content (e.g. videos, graphics or text contributions) and can be recognized by one of the Facebook logos (white “f” on blue tile, the words “Like”, “Like” or a “thumbs up” sign) or are marked with the addition “Facebook Social Plugin”. The list and appearance of the Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins/.
    2. Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
    3. When a user calls up a function of this online offer that contains such a plugin, his device establishes a direct connection with the Facebook servers. The content of the plugin is transmitted by Facebook directly to the user’s device and integrated into the online offer by the user. User profiles can be created from the processed data. We therefore have no influence on the scope of the data that Facebook collects with the help of this plugin and therefore inform the users according to our state of knowledge.
    4. By integrating the plugins, Facebook receives the information that a user has called up the corresponding page of the online offer. If the user is logged in to Facebook, Facebook can assign the visit to his or her Facebook account. When users interact with the plugins, for example, by pressing the Like button or posting a comment, the corresponding information is transmitted directly from your device to Facebook and stored there. If a user is not a member of Facebook, it is still possible for Facebook to find out his or her IP address and store it. According to Facebook, only an anonymized IP address is stored in Germany.
    5. The purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as the relevant rights and setting options to protect the privacy of users, can be found in the Facebook privacy policy.
      from the container:  https://www.facebook.com/about/privacy/.
    6. If a user is a Facebook member and does not want Facebook to collect data about him or her via this online offer and link it to his or her membership data stored on Facebook, he or she must log out of Facebook and delete his or her cookies before using our online offer. Further settings and objections to the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US site http://www.aboutads.info/choices/oder the EU site http://www.youronlinechoices.com/. The settings are platform-independent, i.e. they are adopted for all devices, such as desktop computers or mobile devices.
  11. Facebook-, Custom Audiences and Facebook-Marketing-Service
    1. Within our online offer, the so-called “Facebook pixel” of the social network Facebook, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA, or if you are resident in the EU, Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (“Facebook”), is used due to our legitimate interests in analysis, optimization and economic operation of our online offer and for these purposes.
    2. Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
    3. On the one hand, the Facebook pixel enables Facebook to determine the visitors of our online offer as a target group for the presentation of ads (so-called “Facebook ads”). Accordingly, we use the Facebook pixel in order to display the Facebook Ads placed by us only to those Facebook users who have also shown an interest in our online offering or who exhibit certain characteristics (e.g. interests in certain topics or products determined on the basis of the websites visited) which we transmit to Facebook (so-called “custom audiences”). With the help of the Facebook pixel, we also want to ensure that our Facebook Ads correspond to the potential interest of users and do not appear to be annoying. With the help of the Facebook Pixel, we can also track the effectiveness of Facebook Ads for statistical and market research purposes by seeing whether users are redirected to our website after clicking on a Facebook Ad (so-called “conversion”).
    4. The Facebook pixel is integrated directly by Facebook when you call up our websites and can save a so-called cookie, i.e. a small file, on your device. If you then log in to Facebook or visit Facebook when logged in, the visit to our online offer will be noted in your profile. The data collected about you is anonymous to us, so we cannot draw conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and can be used by Facebook as well as for our own market research and advertising purposes. If we should transmit data to Facebook for comparison purposes, this data is encrypted locally in the browser and only then sent to Facebook via a secure https connection. This is done solely for the purpose of comparing the data with the data similarly encrypted by Facebook.
    5. Furthermore, when using the Facebook pixel, we use the additional function “extended matching” (here, data such as telephone numbers, email addresses or Facebook IDs of users) to create target groups (“custom audiences” or “look like audiences”) and send them to Facebook (encrypted). Further notes on “extended matching”: https://www.facebook.com/business/help/611774685654668).
    6. Also based on our legitimate interests, we use the “Custom Audiences from File” procedure of the social network Facebook, Inc. In this case, the email addresses of the newsletter recipients are uploaded to Facebook. The upload process is encrypted. The upload is used solely to determine recipients of our Facebook ads. We want to ensure that the ads are only displayed to users who have an interest in our information and services.
    7. The processing of data by Facebook takes place within the framework of Facebook’s data use policy. Accordingly, general information on the display of Facebook ads is provided in the Facebook Data Usage Policy: https://www.facebook.com/policy.php. Specific information and details about the Facebook pixel and its functionality can be found in the help section of Facebook: https://www.facebook.com/business/help/651294705016616.
    8. You may object to the collection by the Facebook pixel and use of your information to display Facebook ads. To control what types of ads are displayed to you within Facebook, you can go to the page set up by Facebook and follow the instructions on usage-based advertising settings: https://www.facebook.com/settings?tab=ads. The settings are platform-independent, which means they apply to all devices, such as desktop computers or mobile devices.
    9. You may also object to the use of cookies for audience measurement and advertising purposes via the Network Advertising Initiative’s opt-out page (http://optout.networkadvertising.org/) and additionally via the US website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).
  12. Newsletter
    1. With the following information, we will inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. By subscribing to our newsletter, you agree to receive it and to the described procedures.
    2. Content of the newsletter: We send newsletters, e-mails and other electronic notifications containing advertising information (hereinafter referred to as “newsletters”) only with the consent of the recipients or a legal permission. Insofar as the contents of the newsletter are specifically described in the context of a registration for the newsletter, they are decisive for the consent of the users. Furthermore, our newsletters contain information about our products, offers, promotions and our company.
    3. Double-Opt-In and logging: The registration to our newsletter is done in a so-called Double- Opt-In procedure. This means that you will receive an e-mail after registration asking you to confirm your registration. This confirmation is necessary so that nobody can register with foreign e-mail addresses. The newsletter registrations are logged in order to be able to prove the registration process according to the legal requirements. This includes the storage of the registration and confirmation time as well as the IP address. Changes to your data stored by the shipping service provider are also logged.
    4. Dispatch service provider: Currently we have not hired a newsletter sender – because we do not send a newsletter.
    5. Dispatch service provider: Currently we have not hired a newsletter sender – because we do not send a newsletter.(https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active).
    6. Furthermore, the dispatch service provider may, according to its own information, use this data in a pseudonymous form, i.e. without allocation to a user, to optimise or improve its own services, e.g. for technical optimisation of the dispatch and presentation of the newsletters or for statistical purposes to determine from which countries the recipients come. However, the dispatch service provider does not use the data of our newsletter recipients to write to them itself or pass them on to third parties.
    7. Registration data: To subscribe to the newsletter, you only need to enter your e-mail address. Optionally, we ask you to enter a name for personal contact in the newsletter.
    8. Statistical survey and analyses – The newsletters contain a so-called “web beacon”, i.e. a pixel-sized file that is retrieved from the server of the mailing service provider when the newsletter is opened. Within the scope of this retrieval, technical information, such as information on the browser and your system, as well as your IP address and time of retrieval are initially collected. This information is used for the technical improvement of the services based on the technical data or the target groups and their reading behaviour based on their retrieval locations (which can be determined by means of the IP address) or the access times. Statistical surveys also include determining whether newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our nor the dispatch service provider’s intention to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
    9. The use of the dispatch service provider, the performance of statistical surveys and analyses and the logging of the registration procedure are based on our legitimate interests in accordance with Art. 6 Para. 1 lit. f DSGVO. We are interested in the use of a user-friendly and secure newsletter system that serves our business interests and meets the expectations of the users.
    10. Cancellation/revocation – You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. Your consent to the dispatch of the newsletter by the dispatch service provider and the statistical analyses will expire at the same time. A separate cancellation of the dispatch by the dispatch service provider or the statistical analysis is unfortunately not possible. You will find a link to cancel the newsletter at the end of each newsletter. If users have only registered for the newsletter and cancelled this registration, their personal data will be deleted.
  13. Integration of third-party services and content
    1. Within our online offer, we set within our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer in the sense of Art. 6 Par. 1 lit. f. DSGVO), we use content or service offers from third parties in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as “content”). This always presupposes that the third-party providers of these contents are aware of the IP address of the users, as without the IP address they would not be able to send the contents to their browsers. The IP address is therefore necessary for the display of this content. We make every effort to use only such content whose respective providers use the IP address only to deliver the content. Third party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. Pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information on the browser and operating system, referring web pages, visiting time and other details on the use of our online offer, as well as being able to be linked to such information from other sources.
    2. The following presentation offers an overview of third-party providers and their contents, together with links to their data protection declarations, which contain further information on the processing of data and, in some cases already mentioned here, options for objection (so-called opt-out):
      1. If our customers use the payment services of third parties (e.g. PayPal or Sofortüberweisung), the terms and conditions and the privacy policy of the respective third party provider apply, which can be accessed within the respective websites or transaction applications.
      2. External fonts from Google, Inc., https://www.google.com/fonts (“Google Fonts”). Google Fonts are integrated by a server call to Google (usually in the USA). Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://www.google.com/settings/ads/.
      3. Maps provided by the “Google Maps” service of the third party provider Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://www.google.com/settings/ads/
      4. Videos from the “YouTube” platform of the third party provider Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://www.google.com/settings/ads/.
      5. Within our online offer functions of the service Google+ are integrated. These functions are offered by the third party provider Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. If you are logged in to your Google+ account, you can link the contents of our pages to your Google+ profile by clicking the Google+ button. This allows Google to associate your visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Google+. Privacy policy: https://www.google.com/policies/privacy/, Opt-Out: https://www.google.com/settings/ads/.
      6. Within our online offer functions of the service Instagram are integrated. These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA, 94025, USA. If you are logged in to your Instagram account, you can link the content of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to our site with your account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Instagram. Privacy policy: http://instagram.com/about/legal/privacy/.
      7. Our online services use functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time you access one of our pages that contains LinkedIn features, a connection to LinkedIn servers is established. LinkedIn will be notified that you have visited our sites using your IP address. If you click on LinkedIn’s “Recommend Button” and are logged into your LinkedIn account, LinkedIn is able to track your visit to our site to you and your account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by LinkedIn. Privacy policy: https://www.linkedin.com/legal/privacy-policy, Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.
      8. We use social plugins from the Pinterest social network, which is operated by Pinterest Inc. 635 High Street, Palo Alto, CA, 94301, USA (“Pinterest”). When you access a page that contains such a plugin, your browser establishes a direct connection to the servers of Pinterest. The plugin transfers protocol data to the Pinterest server in the USA. This log data may include your IP address, the address of the websites you visit that also contain Pinterest functions, the type and settings of your browser, the date and time of your request, your use of Pinterest and cookies. Privacy Policy: https://about.pinterest.com/de/privacy-policy.
      9. Within our online offer functions of the service Twitter can be integrated. These functions are offered by Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re- Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transferred to Twitter in the process. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. Privacy policy of Twitter at http://twitter.com/privacy. You can change your privacy settings on Twitter in the account settings at http://twitter.com/account/settins.
      10. We use social plugins from the Tumblr social network operated by Tumblr, Inc. located at 35 East 21st Street, 10E, New York, NY 10010, USA (“Tumblr “). When you view a page that contains such a plugin, your browser makes a direct connection to Tumblr’s servers. The plugin transmits protocol data to the Tumblr server in the USA. This log data may include your IP address, the address of websites visited that also contain Tumblr functions, browser type and settings, date and time of the request, your use of Tumblr and cookies. Privacy Policy: https://www.tumblr.com/policy/en/privacy.
      11. We use features of the XING network. The provider is XING AG, Dammtorstraße 29- 32, 20354 Hamburg, Germany. Each time one of our pages containing Xing functions is called up, a connection to Xing servers is established. To the best of our knowledge, no personal data is stored. In particular, no IP addresses are stored or the usage behaviour is evaluated. Privacy policy: https://www.xing.com/app/share?op=data_protection.
      12. Web analysis and optimization using the Hotjar service, provided by the third party Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe. Hotjar allows you to track movements on the websites where Hotjar is used (so-called heat maps). For example, you can see how far users scroll and which buttons users click on how often. Furthermore, technical data such as selected language, system, screen resolution and browser type are recorded. In this context, user profiles can be created, at least temporarily during the visit to our website. Furthermore, Hotjar also makes it possible to obtain feedback directly from the users of the website. In this way, we obtain valuable information to make our websites even faster and more customer-friendly. Privacy policy: https://www.hotjar.com/privacy. Opt-out: https://www.hotjar.com/opt-out.
      13. External code of the JavaScript framework “jQuery”, provided by the third-party provider jQuery Foundation, https://jquery.org.
  14. Right of users
    1. Users have the right to request information free of charge about the personal data we have stored about them.
    2. In addition, users have the right to correct inaccurate data, restrict the processing and delete their personal data, if applicable, to exercise their rights to data portability and, in case of suspected unlawful data processing, to lodge a complaint with the competent supervisory authority.
    3. Users can also revoke their consent, generally with effect for the future.
  15. Deletion of data
    1. The data stored with us will be deleted as soon as they are no longer required for their intended purpose and the deletion does not conflict with any legal storage obligations. Provided that user data are not deleted because they are required for other and legally permissible purposes, their processing is restricted. This means that the data is blocked and not processed for other purposes. This applies, for example, to user data that must be retained for commercial or tax law reasons.
    2. According to legal requirements, the storage is for 6 years according to § 257 paragraph 1 HGB (commercial books, inventories, opening balance sheets, annual financial statements, commercial letters, accounting vouchers, etc.) and for 10 years according to § 147 paragraph 1 AO (books, records, management reports, accounting vouchers, commercial and business letters, documents relevant for taxation, etc.).
  16. Right of objection
    1. Users can object to the future processing of their personal data in accordance with the legal requirements at any time. The objection may in particular be made against processing for the purposes of direct advertising.
  17. Changes to the privacy policy
    1. We reserve the right to change the privacy policy in order to adapt it to changed legal situations or in case of changes in the service and data processing. However, this only applies with regard to declarations on data processing. Insofar as the consent of the users is required or components of the data protection declaration contain regulations of the contractual relationship with the users, the changes will only be made with the consent of the users.
    2. Users are asked to inform themselves regularly about the content of the privacy policy.

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